Emphasis
1.
Initially, my attention is drawn to the notepad that the person in the video is
writing on. However, since there are so many objects surrounding the notepad
and taking up more space, I begin to lose interest in the writing. The emphasis
is effective, however I do not think it reaches it's maximum potential.
2. The
moment where the stop-motion pauses and the author is out of the picture
emphasizes the importance of what is written on the notepad. It gives the
viewer a brief moment to absorb the information given. Ceasing the stop-motion
makes it easier to view what she has written, allowing the audience a chance to
grasp the context of the text.
3. The
music sounds more harsh when she gets to the end of every line. I think
different and less repetitive music would have been more effective. I would
have used something that directly correlated to the movements and the main
points of the video. I felt like I had to think about how it emphasized the
video rather than those realizations coming naturally. The emotion it brought
out made it seem fun and not very serious. It was a pretty mellow, repetitive
beat that simply added a little bit to the film.
Contrast
1. The
voice mixed with the written text on the screen declares the importance of the
message. While the text scrolls down, the background scrolls to the side. Since
there is a darker background to the light words, the words stand out the most.
It doesn't contrast very much, however, since the color used are all in the
same family.
2. In
this section of the clip, the contrasting elements are the text, which is a
light color, and the background, which is black. This makes the writing stand
out more and causes the viewer to focus only on the words rather than
additional images in the back. Since the writing stands alone with such high
contrast depicted in the overall image, the intensity of the image is higher.
3. If I
were to make a poster for this video, the title of the program would contrast
with the rest of the image. I would have it grab the readers attention. With
almost equal importance would be a basic description of the program. I would
make sure there was a way for the audience to clearly know what it was about,
and how to find information. The colors I would use would be similar to the ones
used in the video to maintain consistency. The poster would have to be designed
towards an audience of younger adults, since that's who the program is
for.
Organization
1. I
arranged the pictures in following way: flowers, a girl painting, a math
equation written in chalk, what looks like a junkyard, and finally a stone
angel that does not depict happiness. To me, this conveys the message of how
the things that make you happy can eventually turn into the things that make
you stressed out and unhappy. I imagine the sequence being something along the
lines of someone painting beautiful nature (the flowers and the artist), then
going to school or creating a job out of their hobby (the math equation), then
becoming stressed and losing interest and creativity (the junkyard), to
eventually feeling sad about something that you used to love.
2. I
could have done the exact opposite if I rearranged the sequence. I could have
put the pile of junk first, then the angel (which would cause the audience to
think something happened that had a saddening impact), then the math and flower
pictures (which could say something about finding a distraction to take a way
from sadness), to the girl painting as the last portrait (showing that everyone
needs an outlet when faced with something sad). This would make the story go
from something sad to something happy, rather than the other way around as it
was originally organized.
3. Having
the pictures in a slide show with music could add emotion to the text. It would
emphasize the way the story is supposed to be perceived. Since everyone
understands things differently, interpretation would be more definite, rather
than how each individual sees it.
Alignment
1.
The way the letters slowly drop down to form the
word make it easier for the viewer to be aware of the authors intentions on how
they should be read. They gently drop to the bottom of the screen with the
letters scatter, and then lightly fade out. It is obvious that the author wants
the words read in a delicate fashion. It emphasizes the word and meaning
“murmur.”
2.
The visual now says “in the weeds” and the
background turns green. There are three different phrases: “in the weeds,”
“murmuring,” and “insects.” They came in slowly, and at the bottom of the
screen. If they were at the top, the text might say “in the trees.” Since it’s
at the bottom and says “weeds,” it emphasizes where the insects are located,
and makes you focus on the words rather than the background.
Proximity
1.
I grouped the two title messages at the top of
the page: "The Seagull" and "A Novel About Flight." At the
bottom, underneath the image of the seagull (which is in the center of the
cover) I put the authors name. "The Seagull" and the authors name are
in the same font which helps them connect.
2.
I think the title of the book and the image of
the Seagull are the two most important things on the cover. The title lets you
know a little bit about what the book is about, and the image gives you a
visual description. Everything is
centered to make the page flow more, and to allow the reader to see all of the
information on the page.
3.
In a traditional way, the viewer may look past
the book because it would be too typical. When I see a book like this with such
a plain cover, it's hard to care about what the book is about. It's easy to
assume it's not any different than most books. By putting it in a
non-traditional format, it will catch the reader off guard and make them look
at it for an extra minute, potentially looking to read it. However, this is
only if it's done correctly. It could make the viewer think that if it's too
confusing to read at the beginning, the actual book will be even worse.
